economist-sociologist, communication expert

Gabriella Lipytay
economist-sociologist, communication expert

"With the help of the bridge-role I play between talented, outstanding initiatives and the business sphere, I hope that we can make this platform more visible and relevant and put the values and results represented by „highlights” on the radar of corporate decisionmakers. I wish to mediate in this process by selecting and publishing this year’s projects."

 

"For fifteen years, I’ve been primarily working for multinational companies with telecommunication profiles, for example I held communication head positions at Magyar Telekom for 7 years. My responsibilities mainly involved rebranding (T-Mobile, T-Home). Prior to that, I established and managed the communications directory of Ericsson Hungary for almost 7 years.

In the past 6-8 years I’ve worked in leading positions mainly in the areas of culture, tourism, creative industry and education, for example as the Head of Marketing at Libri group, the Investor Mediation Leader at Design Terminal, or as the Director of Communication and several cultural project’s professional supporter of Hungarian Tourism Agency.

As of April 2017, I am the Director of Marketing and Communications at KPMG. My main focus is on branding, communications strategy development, related employer and business processes, and organizational developments in an extremely diversified, progressive and complex consultative and service environment.

In line with the above, I joined several exciting initiatives. In autumn 2014, together with Ildikó B. Csejtei, we founded the Independent Media Education Center (IMEC), where we launched practical PR and advertising trainings with the involvement of the best local professionals in the industry. As a curator, I have been actively participating in Egyenlítő and Skool foundations, in the work of NIOK (Non-profit Information and Training Center) and in the presidency of Ludwig Museum’s circle of friends. I also help with the operation of Ferenczy Museum Center, the forming of Art Capital art program and the communication of Csokonai Theatre in Debrecen. I am also a participant, creator and mentor of several cultural and innovative projects such as ArtMarket Budapest, Hungarian State Opera Club and the programs of TEDxDanubia.

Since autumn 2015 I have been a board member of Hungarian Advertising Association and a member of MagyarBrands committee, Hungarian Manager Association’s Manager of the Year award and EFFIE."

 

"Thank you – for the fifth time – for being able to help curate this special platform in 2019-20 as well. With the help of the bridge-role I play between talented, outstanding initiatives and the business sphere, I hope that we can make this platform more visible and relevant and put the values and results represented by „highlights” on the radar of corporate decisionmakers. I wish to mediate in this process by selecting and publishing this year’s projects."

 

Candidates of curator

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